Colby’s experience in digital storytelling and strategy is multifaceted and ranges across the marketing realm. Her background in copywriting, content creation, and program coordination has translated from higher education to the agency world and freelance branding development. In her previous role she oversaw a nonprofit’s communications and outreach, expansion of youth services, special projects, and crisis response to the COVID-19 pandemic as well as Hurricane Zeta.
A passion for social impact work, paired with an affinity for creating connection and leveraging engagement, leads her to serve clients with care and commitment while providing value throughout partnerships. Designing a holistic approach to capture the essence of a client’s story and specialty leads to developing copy that reaches target audiences effectively and yields results.
Colby has a degree in marketing and corporate relations from the University of Mississippi. A nomad by nature, she grew up north of Boston and is now based near New Orleans. When she’s not crafting a narrative you can find her catching up on her book list, traveling, or trying out new locales around town.